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4) Being Anonymous: A website is anonymous. A visitor to your site can
spend as much or as little time as they like to decide if they want to
follow up on your company's product or service offerings. No hovering
salesman means less pressure for your potential clients.
5) Enhance your Marketing: A website can effectively supplement and enhance
your company's marketing activities.
6) To Answer Frequently Asked Questions: A lot of your employees
time can be spent answering the same questions over and over again. These
are the questions customers and prospects want to have answered before
they decide to do business with you. Posting these answers on your website
will be more convenient for the client, and free up your employees
time.
7) Your own domain name (www.yourcompany.com) establishes strong online
brand identity, and also allows you to set up email addresses specific
to your own company.
8) Greater Consumer Impact: The Internet provides a level playing field
for companies - a well-designed website for a small company can have just
the same presence and consumer impact on the web as a multinational corporation.
9) More Marketplace Exposure: The Internet opens your business to a whole
new global market and can attract a great deal of interest through effective
use of links and other online promotional activities.
10) Your Competitors: Your competitors may already be gaining substantial
market share and the cutting edge over your company due to their existing
presence on the web - your company cannot afford to be left behind!
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